Crowdsourcing
The definition of "crowdsourcing" by
Merriam-Webster Dictionary is “the practice of obtaining needed services,
ideas, or content by soliciting contributions from a large group of people and
especially from the online community rather than from traditional employees or
suppliers” It doesn’t necessarily have to be an online community; it can just
be a community in general or a large sample of people. The example we saw in
class where people had to guess the weight of a cow at a fair was shocking to
me and a little hard to believe. The average from the crowd’s guesses turned
out to be one number off from the actual weight of the cow. That is astonishing
but I think it could have been luck. One thing that I wish they did was
replicate this same experiment at different cities or with a different crowd of
people and see if the results would be similar.
I do believe that the concept behind crowdsourcing
works and is accurate the majority of the time. This is evident in gameshows
such as “Who Wants to be a Millionaire?” and the newer, popular game “HQ.” For
those skeptics who either don’t understand or don’t believe that crowdsourcing
I research and found an excellent example that thoroughly details and walks you
through the process on how crowdsourcing works.
Which person
from the following list was not a member of the Monkees?
(a) Peter Tork
(b) Davy Jones
(c) Roger Noll
(d) Michael Nesmith
Not knowing the answer, they “ask the audience” for
the answer. Assuming there’s an audience of 100, the following is a rough
analysis of how crowd manages to select the correct answer (which is “c” Roger
Noll by the way!)
7 people are Monkees fans and know Roger Noll was not
a member of the Monkees (but an economist at Stanford)
10 people recognise 2 of the names on the list as
being in the Monkees, leaving Noll and one other. Assuming they pick randomly,
this gives another 5 votes to Noll.
15 people recognise only 1 of the other names, which
leaves another 5 votes for Noll.
The final 68 people have no clue at all, so randomly
pick a name splitting the votes evenly across the names, giving Noll another 17
votes.
Adding up all these votes, gives Noll 34 votes in
total, with the other names getting around 22 votes each (as statistical law
suggests).
This means that even though 93 percent of the audience
didn’t know the answer, and were basically guessing, the crowd (the audience)
when combined picks the right answer.
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